CVS, Amazon, and IKEA are among the 350 companies with the best loyalty and rewards programs, according to research from USA TODAY and Plant-A.

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. We’re all familiar with loyalty points and rewards, and most ...

Shawn Conahan outlines how banks and fintechs can operationalise rewards as financial infrastructure, embedding real-time ...

ChatGPT revealed 8 ways grocery store loyalty programs quietly raise costs while making you feel like you're saving money.

Two-thirds of retailers offer loyalty programs, according to a Salesforce survey of 8,350 shoppers and 1,700 retail industry decision-makers released last week. Another 29% plan to roll out loyalty ...

Segment leaders like Starbucks are instead using AI-targeted messaging, aspirational experiences and gamification to nudge consumers from one-time visitors to lifetime fans, Paytronix says.

Loyalty programs are undergoing a transformation from marketing perks to essential financial tools, as consumers increasingly use rewards to manage budgets amid high prices. Banks, fintechs, and ...

More Americans care about loyalty reward programs, and PNC Bank seems to have noticed. EY’s 2025 Loyalty Market Study ...